Line Life Podcast

The Line Life Podcast from T&D World celebrates the grit, courage, and inspirational teamwork that it takes to be a lineworker. Field Editor Amy Fischbach, the podcast host, shares the field-focused content in T&D World magazine with lineworkers on the go and narrates articles from T&D World magazine as part of the In Case You Missed It (ICYMI) series for episodes.

Sponsorship Opportunities

Line Life Podcast shares the field-focused content in T&D World magazine with lineworkers on the go with four new episodes each month. The first and third Fridays, features interviews with guests who work in the line trade–from apprentices to seasoned journeymen and beyond. The second and fourth Fridays, features narrated articles from T&D World magazine as part of the In Case You Missed It (ICYMI) series. Consumed by listeners across a wide variety of devices, podcasts deliver compelling content to the audience at their desk, at home, and on the road – and now is your chance to align your brand and products with a rapidly growing podcast!

Editorial Dynamic Ads

Investment: $600

  • 15-30 second host-read or sponsor-read advertisement placed on all applicable episodes through Dynamic Ad Insertion for the campaign period
  • Ability to change ad language/voice/call-to-action every 30 days
  • Audiogram made with an advertisement, placed on podcast brands’ social media platforms
  • Campaigns must start on the first of the month

Podcast Chats

Investment: $4,000

  • Audio interview with your subject matter expert (SME)
  • Creation of one podcast episode, typically 15-20 minutes, including an introduction to SME
  • Hosted on Podbean podcasting service, and syndicated to popular podcast directories like Apple, Spotify, and Audible
  • Interviewee headshot, name, title on podcast episode artwork (Client to provide materials)
  • Embeddable podcast player available upon request for posting on client site
  • Reporting and metrics after the campaign run period

Article Read / Video Pull

Investment: $2,600

  • Podcast recording, editing, hosting.
  • Promotion of each episode on dedicated podcast page on brand’s website, via HTML eBlast (5,000 targeted names), promotion in 1 brand newsletter, and posted to brand’s social media accounts.
  • Episodes syndicated to Apple Podcasts, Spotify and other popular podcasting platforms.
  • Reporting/metrics each episode supplied 30 days after air date.